Restaurants: We Help Restaurants Find the Best Locations In These New Unconventional Formats.

 

The rapidly changing retail landscape has also changed the rules for restaurants. So has the recent proliferation of types of dining: fast casual, family casual, family-friendly, upscale casual, fresh casual, sit-down, walk-up, drive through—you name it.

The 4Insights team has extensive restaurant experience from James Beard-award winning fine dining, to themed restaurants for Steven Spielberg and Walt Disney World, to bistros, taverns, sports venues, and delicatessens. We analyze your concept, your competition--and then find the best markets and sites to deliver your customer.

We answer the following questions to assist your planning and site selection: What is the best market and specific site for your next—or first-- unit?

Your first decision is the general market. How do you spot a high-potential one? How can you estimate how large your trade area will be--and where you are likely to draw your customers from during different times of the day ... breakfast, brunch, lunch, happy hour, dinner, take out, bar, catering, and retail goods?

Within those prime markets, which sites will produce not only high traffic—but high sales?

• enclosed malls or lifestyle centers
• strip or power centers
• suburban downtowns — in parking structures, transit stations, or condominiums?
• urban neighborhoods
• major commercial thoroughfares
• office parks
• near movie theaters — or other public venues?

And the most important decision—who are the ideal co-tenants that will help drive attract your targeted customers?

With that analysis completed, we turn to the specifics of the site that will add to your success quotient, such as, “Do you need an end cap location? How many parking spaces? How many feet of street frontage?” and many more crucial site specifics--all designed to help you make fact-based planning decisions.